2015 Annual Report

At Great-West Lifeco, we gain strength from our diversity of businesses, geographies, brands and products.

Sustaining our traditional strengths and building new capabilities to meet the changing needs of customers, advisors and employees are central to our purpose – helping our customers achieve financial security and well-being.

  • In Canada, our investments in digital services, customer segmentation, innovation and data analytics are positioning us to meet our customers’ evolving needs and preferences for doing business with us.
  • In Ireland we’re investing in technologies and building innovative solutions to help our customers achieve their financial security goals.
  • In the U.K. we’re meeting customers’ needs in the evolving U.K. pension marketplace with new products and strengthening our business through targeted acquisitions.
  • Our U.S. businesses – Empower Retirement, Great-West Financial and Putnam Investments – have an opportunity for long-term growth by continuing to invest in leading-edge technology and by more broadly embracing innovation.